What is Digital Marketing?
How do you use digital marketing effectively? We combine digital marketing tools with an inbound strategy that helps you make an impact and grow. How do you grow your business? By making more sales. Whether that be through getting more visitors to your website, more engagement on your social media, or more inquiries about what you do. Everything we do with digital marketing has the goal for you to make more sales and help you grow.
How does digital marketing work?
Attracting new people to your business is the beginning of your inbound marketing flywheel.
51% of people use Google as their first stop to research a new purchase and data from PWC suggests that social media is the biggest source of inspiration for customer purchases.
Digital marketing uses tools like paid advertising to introduce your brand to your ideal audience at the right moment in their buyer's journey.
When people reach your website you need to engage them. This helps them see the value in what you do.
According to HubSpot 57% of marketers who were committed to blogging monthly could trace customers back to their blogs.
We focus on creating great content that engages your ideal customer and peeks their interest - generating leads.
We then engage with your leads further using email marketing, conversion paths and chatbots.