Are you finding it hard to keep on top of everything as a social media manager? It can be difficult to stay productive, especially when most of your role requires you to be using apps that are designed to be distracting. To help you boost your productivity and feel better about your to-do list, we've rounded up some great tips for you to try.
1. Schedule, Schedule, Schedule
With so many scheduling tools available, it would be almost criminal NOT to use one! Scheduling tools like Later, Sprout Social, and Hootsuite allow you upload and schedule your posts for the week all at once. Once you've got them locked in, they'll be automatically posted on the days and times you've set, and you won't have to worry about forgetting to post anything.
2. Do Tasks In Batches
Batching is a great way to get many tasks done at once. Instead of switching between a whole lot of different tasks, group similar ones together and do those at the same time. Because your brain won't have to keep switching gears, your focus and headspace will be on one type of task, and you'll be a lot more productive overall.
3. Repurpose Existing Content
It's not always easy coming up with brand new content ideas when you're under the pump. Instead of banging your head against a wall hoping something fresh will come out, look at your existing content and see how you might be able to repurpose it. There's so much value in taking what you've already spent time creating and putting a new spin on it - we've even written a whole piece about how to do it here.
4. Learn To Say No
As a social media manager, people will likely come to you for help and advice. Instead of giving in and showing them how to delete a comment or how to post a TikTok video, put your foot down and set some boundaries. It might only take a second to help someone out, but it adds up, and it's taking up valuable time that you need to be spending getting your work done.
5. Switch Off
If you've got content to create and schedule, the last thing you need is 3,742 notifications blowing up your phone. Yes, you need to be across any comments and engagement, but you'll never produce anything decent if you can't focus. For a social media manager, switching off your notifications might seem sacrilege, but try it out just for an hour and see how productive you can be.
The next time you're feeling under pressure to get everything done, try out some of these tips and let us know how you go. Got a great tip you want to share? We're all ears! And if you could really use an extra pair of hands, let's chat about how we can help you out.